Category: *Market Landscape & Strategy

Fixing slow eSIM adoption to improve global mobile connectivity

For years, we’ve been told mobile SIMs are dying and eSIM adoption will provide key benefits including seamless global roaming connectivity. GSMA Intelligence predicts 6.7 billion eSIM smartphones by 2030. The industry, from network providers to phone …

UK full fibre adoption surges despite stagnant broadband market

While the overall UK broadband market is stagnating, the transition to full fibre technology is accelerating. Data from Point Topic suggests the UK’s fixed broadband market has officially hit a wall, recording a net loss of 14,000 subscribers in …

UK full fibre adoption surges despite stagnant broadband market

While the overall UK broadband market is stagnating, the transition to full fibre technology is accelerating. Data from Point Topic suggests the UK’s fixed broadband market has officially hit a wall, recording a net loss of 14,000 subscribers in …

Telcos want future-ready disaggregated networks but can’t deliver

There’s a telecoms sector-wide ambition to build future-ready disaggregated networks, yet an inability to execute on that vision. It’s not due to a lack of technology or investment, but the result of a human failure of leadership and a fear of change. …

RootMetrics: EE still UK’s best mobile network after twelve years

EE has once again been crowned the UK’s best overall mobile network for performance, marking a twelve-year run at the top for the BT-owned operator. The newest ‘State of the Mobile Union’ report from RootMetrics, which covers the first half…

RootMetrics: EE still UK’s best mobile network after twelve years

EE has once again been crowned the UK’s best overall mobile network for performance, marking a twelve-year run at the top for the BT-owned operator. The newest ‘State of the Mobile Union’ report from RootMetrics, which covers the first half…

Mobile messaging shift: AI and rich media take over

Mobile messaging is undergoing a radical change, with yesterday’s tools quickly becoming obsolete. Analysis from Juniper Research in their ‘Mobile Messaging Tech Horizon 2025’ report shows a clear divide between the old and the new. It confirms what ma…

Virgin Media O2 Daisy shakes up UK business telecoms market

A new heavyweight has entered the business telecoms market of the UK with the launch of Virgin Media O2 Daisy. Born from the merger of Virgin Media O2’s business division and the Daisy Group, the pitch is to become the sole telecoms partner a UK busine…