How The Airline That Invented Premium Economy Continues To Innovate In Luxury Service

For more than three decades, Premium Economy has occupied one of the most important spaces in commercial aviation, bridging the widening gap between economy class and business class while offering passengers a more comfortable way to fly long-haul without paying the steep prices associated with lie-flat luxury cabins. While dozens of airlines now market increasingly sophisticated premium economy products, few passengers realize that the concept itself was pioneered by EVA Air, which fundamentally changed the airline industry when it introduced a brand-new cabin category in 1992.