Indian smartphone market flattens

Despite the surge in demand for smartphones last year in Africa, feature phones continue to hold their ground and account for a substantial 52% of market share on the continent.

India’s smartphone market rebounded in Q2 2025, with shipments rising 7% year-on-year to reach 39 million units, following a sluggish first quarter.

Analyst houses Canalys and IDC reported growth in the global smartphone market fuelled by the hype from gen AI equipped devices.