The global smartphone market declined by 1% year-on-year in Q2 2025, marking the first quarterly drop in six quarters, according to analyst firm Canalys. The modest fall reflects continued subdued consumer demand across key markets.
The Latin American smartphone market surged by 15% in 2024 to 137 million units, with Korean vendor Samsung maintaining its position as the market leader by shipments.
IDC has cut its forecast for global smartphone shipments in 2025 to just 0.6% growth (1.25 billion units) down from a previous projection of 2.3%, due to persistent economic uncertainty and volatility across many regions as key factors behind the revis…