On February 4th, 2025, Simple Flying was invited to attend the European launch of Cathay Pacific’s newest business class seat, the Aria Suite. This next-generation business class product is set to be one of the most dynamic premium seats on the Europe-Asia travel market in 2025 and Cathay Pacific has announced that this new product will be offered on select Boeing 777-300ER services between London Heathrow Airport (LHR) and Hong Kong International Airport (HKG). Today’s highly-anticipated launch allowed Simple Flying to get a unique preview of the seat and everything that it brings to the table.