{"id":34382,"date":"2024-05-05T01:30:12","date_gmt":"2024-05-04T15:30:12","guid":{"rendered":"https:\/\/simpleflying.com\/united-airlines-loyalty-program-value\/"},"modified":"2024-05-05T01:30:12","modified_gmt":"2024-05-04T15:30:12","slug":"how-united-airlines-transformed-a-loyalty-program-into-a-multibillion-dollar-financial-asset","status":"publish","type":"post","link":"https:\/\/www.vibewire.com.au\/?p=34382","title":{"rendered":"How United Airlines Transformed A Loyalty Program Into A Multibillion-Dollar Financial Asset"},"content":{"rendered":"<p>            When first designed, airline loyalty programs functioned similarly to the punchcard at one&#8217;s local sandwich shop, offering a free flight after passengers had purchased tickets for a number of previous journeys. With this kind of system, loyalty programs were designed to incentivize exactly what one would expect: loyalty to a given airline.    <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Such moves have fundamentally changed the way airlines operate.<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[396,397,920,1867,536],"tags":[11],"class_list":["post-34382","post","type-post","status-publish","format-standard","hentry","category-aircraft","category-analysis","category-loyalty-programs","category-mileageplus","category-united-airlines","tag-usa"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/34382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=34382"}],"version-history":[{"count":1,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/34382\/revisions"}],"predecessor-version":[{"id":34383,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/34382\/revisions\/34383"}],"wp:attachment":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=34382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=34382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=34382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}