{"id":29961,"date":"2024-04-09T16:23:14","date_gmt":"2024-04-09T06:23:14","guid":{"rendered":"https:\/\/infrastructuremagazine.com.au\/?p=51843"},"modified":"2024-04-09T16:23:14","modified_gmt":"2024-04-09T06:23:14","slug":"infrastructure-publisher-monkey-media-acquired-by-prime-creative-media","status":"publish","type":"post","link":"https:\/\/www.vibewire.com.au\/?p=29961","title":{"rendered":"Infrastructure publisher Monkey Media acquired by Prime Creative Media"},"content":{"rendered":"<p><i><span style=\"font-weight: 400;\">Infrastructure<\/span><\/i><span style=\"font-weight: 400;\"> publisher Monkey Media has officially been acquired by Prime Creative Media, along with all of its print, digital and marketing IP assets, as of 2 April 2024.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As part of the acquisition, <\/span><i><span style=\"font-weight: 400;\">Infrastructure, <\/span><\/i><span style=\"font-weight: 400;\">along with Monkey Media\u2019s other titles,<\/span><i><span style=\"font-weight: 400;\"> Utility, Energy, Pump Industry, Council <\/span><\/i><span style=\"font-weight: 400;\">and<\/span><i><span style=\"font-weight: 400;\"> Mining<\/span><\/i><span style=\"font-weight: 400;\"> magazines will all join the Prime Creative Media stable. All brands include weekly newsletters, quarterly print publications, and daily news websites.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to its work as a publisher, Monkey Media is also a leading marketing agency in the B2B space, with advanced retargeting and lead generation tools for its impressive list of clients.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Prime Creative Media CEO, John Murphy, said that Prime has long respected the work that the team at Monkey Media has done in delivering advanced marketing services to its clients.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cTheir IP in this space is impressive, in addition to the high-quality print and digital mastheads that the team delivers,\u201d Mr Murphy said.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cTheir focus on positive news and delivering value to their clients fits so well with Prime Creative Media\u2019s purpose of growing individuals, organisations and industries.\u201d\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Chris Bland, Managing Director of Monkey Media, will be joining the Prime Creative Media team as part of the acquisition, along with the team of 20 media professionals. Mr Murphy and Mr Bland have already begun the integration process, and both said that they can see great synergies in the acquisition.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cOur focus on supporting the growth of our clients through great publications and advanced marketing services matches so well with what Prime Creative Media delivers in the B2B space,\u201d Mr Bland said.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cOur team is thrilled to have found a similarly minded, forward-thinking company, to ensure our business continues to grow and meets the needs of our clients.\u201d\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The first focus area is to ensure a smooth transition for clients, to match then exceed the level of service both companies are known for. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Infrastructure publisher Monkey Media has officially been acquired by Prime Creative Media, along with all of its print, digital and [\u2026]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[8202,471,163],"tags":[],"class_list":["post-29961","post","type-post","status-publish","format-standard","hentry","category-company-news","category-news","category-rail-industry-news-australia-new-zealand"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/29961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=29961"}],"version-history":[{"count":2,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/29961\/revisions"}],"predecessor-version":[{"id":37903,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/29961\/revisions\/37903"}],"wp:attachment":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=29961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=29961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=29961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}