{"id":162438,"date":"2024-12-29T21:00:15","date_gmt":"2024-12-29T11:00:15","guid":{"rendered":"https:\/\/simpleflying.com\/pantone-021c-why-easyjet-embraced-vibrant-orange-iconic-brand\/"},"modified":"2024-12-29T21:00:15","modified_gmt":"2024-12-29T11:00:15","slug":"pantone-021c-why-easyjet-embraced-vibrant-orange-for-its-iconic-brand","status":"publish","type":"post","link":"https:\/\/www.vibewire.com.au\/?p=162438","title":{"rendered":"Pantone 021C: Why easyJet Embraced Vibrant Orange For Its Iconic Brand"},"content":{"rendered":"<p>Wherever they are in the world, airlines&#8217; liveries play a key role in fostering a sense of brand identity, both with their employees and their guests. The beauty of paint schemes is that there is little in the way of a set formula, with carriers free to choose their corporate identity in a manner that suits them and fosters brand recognition. Some opt for simple schemes, while others are more liberal.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The British budget carrier quickly became one of the world&#8217;s most recognizable airlines thanks to its bright branding.<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[396,8369,1628,408],"tags":[],"class_list":["post-162438","post","type-post","status-publish","format-standard","hentry","category-aircraft","category-branding","category-easyjet","category-history"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/162438","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=162438"}],"version-history":[{"count":1,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/162438\/revisions"}],"predecessor-version":[{"id":162439,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=\/wp\/v2\/posts\/162438\/revisions\/162439"}],"wp:attachment":[{"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=162438"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=162438"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vibewire.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=162438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}